Methodology

Three rules. Open methodology.

Every score on Verifio is computed the same way, audited monthly by an independent EU body, and impossible to influence with money. Here is exactly how it works.

01

Only verified customers can review.

When you place an order, your shop forwards the order ID and your email to Verifio over a signed webhook. We send the review invitation directly, never the shop.

Anyone trying to write a review without a matching verified order ID is rejected. There are no exceptions, no employee accounts, no PR carve-outs.

The flow

Order placed

Customer checks out at the webshop.

Signed webhook

Order ID and email forwarded.

Invite sent

Verifio, not the shop, emails the customer.

Review live

Goes live unedited, score updates.

02

Silent customers count too.

The single biggest flaw in legacy review platforms: only loud customers post. Quiet, satisfied customers are statistically invisible. The result is a permanently negative-skewed signal.

Verifio counts them at a limited weight. A verified customer who opens the invitation but writes no review counts for 10% of a written review, and all silent interactions together can never outweigh the written reviews: their influence is capped at 50%. A public Trustscore only appears once a shop has at least 10 written reviews and 100 verified interactions in the last 12 months.

How the score is weighted
Written review100%
Silent interaction (opened, no review)10%
Maximum influence of all silent interactions together50%
03

No shop can bury a review.

There is no premium plan. There is no service tier. There is no sales rep you can call to discuss a one-star review. Every verified review is published, every score is calculated identically.

If a shop disputes a review for legitimate reasons (fraud, threats, leaked personal data), we publicly mark the review as under review while we investigate, but we never silently delete it.

  • Same algorithm for every shop, free or paid.
  • Disputes are public, with a timestamped audit trail.
  • Quarterly transparency report published openly.
Compared

Verifio vs. the rest.

The shortest possible explanation of why Verifio's score is harder to game than anything else on the market.

VerifioTrustpilotYotpoGoogle Reviews
Verified-order requiredOptionalOptionalOptional
Silent satisfaction weightedNoNoNo
Pay-to-hide reviewsNeverDisputedDisputedDisputed
Open scoring methodologyPublicPrivatePrivatePrivate
Independent monthly auditEU bodyNoNoNo

Reviews, finally honest.